Challenge
EyeMed wanted to better connect with HR professionals to provide resources around eye care and provide information on eye care benefits.
EyeMed wanted to better connect with HR professionals to provide resources around eye care and provide information on eye care benefits.
Role
Designed the Visual Design, Information Architecture, User Experience, and User Interaction. Worked within a team of Designers, Developers, Strategists, and Business Analysts.
Designed the Visual Design, Information Architecture, User Experience, and User Interaction. Worked within a team of Designers, Developers, Strategists, and Business Analysts.
Landing Page
A web portal create for HR professionals to find resources about EyeMed and eye
care benefits. The site features calendars, articles, and quizzes.
Resource Articles
Articles are divided into categories, Eye care, Health, Family Work & Play, and Eyewear, based on user data from the previous website and user insights from the client and strategy team.
Article Details
Easy-to-use navigation features the article categories and more related articles
on the side to increase user engagement with the portal.
